RESUME
Work​
Experience​
​Executive Director of Digital Marketing and Research, ANS
​August 2023 - present
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Conduct research-based interviews
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Perform individual industry research campaigns
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Focus on social selling amongst social media platforms, specifically LinkedIn
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Write and publish research reports and articles
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Content Writer, JS Group
​February 2022 - present
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Write content for various publications and channels
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Specialize in LinkedIn content and engagement
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Created well-researched and stimulating content for clients
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Generate content that reflected the voice, tone, ideals, and offerings of clients and their organizations
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Inserted trending hashtags within clients' respective industries to increase engagement across the LinkedIn platform
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Produced blog posts formatted for web pages
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Owner / CEO, Half Ax Boutique, LLC
​January 2021 - present
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Prepare and organize online storefront marketing material, including product descriptions, social media content, and optimizing content to search engine criteria
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Compose images of products using video and still cameras, lighting equipment, props, and photo and video editing software
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Correspond with online customers via email, phone, or other online messaging to address any issues or concerns regarding products, policies, or shipping methods
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Design and maintain an online storefront using e-commerce software
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Fill customer orders by packaging sold items and documentation for direct shipping
Admissions Recruiter, Corning Community College
​July 2019 - April 2022
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Maintain open communication with various high schools to sustain a strong relationship
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Counsel prospective students through in-person appointments, phone calls, and emails regarding the admissions process
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Conduct personal interviews and telephone interviews to determine their educational needs, concerns, and interests
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Edit and create all admissions-related website pages using the OmniUpdate content management system
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Assist in the creation of various recruitment and advertising materials
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Marketing and Public Relations Intern, Watkins Glen International
​May 2018 - August 2018
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Ran various social media accounts for Finger Lakes Wine Festival and Watkins Glen International across multiple platforms
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Managed and edited the Watkins Glen International mobile application
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Composed blogs on Watkins Glen International's blog site (http://www.wgi1948.blogspot.com/)
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Facilitated a "Tweet-Up" event with numerous NASCAR drivers on race day
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Assisted with driver appearances to promote event weekends
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Skills
Social Media
Customer Service
Professional Writing
Webpage Management
Communication
Microsoft Office
Event Management
Promotions
Photography + Lightroom
References available upon request
Education
Liberty University
2020 - 2021, Graduated
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Master of Science: Marketing | Digital Marketing and Advertising ​
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GPA: 3.83
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The State University of New York at Oswego
​2017 - 2019, Graduated
Bachelor of Science, Major: Marketing | Minor: Communications and Social Interaction
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Cum Laude
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Varsity Softball Team, 2017-2019
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Corning Community College
​2015 - 2017, Graduated
Associate in Science, Major: Liberal Arts, Humanities and Social Sciences
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Cum Laude
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Varsity Softball Team, 2015-2017
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National Society of Leadership and Success Member
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Corning Community College Athletic Board Member, 2015-2017